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The best way to apply a fragrance is to spritz it on the pulse points (wrists, neck, behind ears) where the skin is warmer, helping to diffuse the scent.

Avoid rubbing your wrists together as this can alter the scent. Store your fragrances in a cool, dry place away from direct sunlight to preserve their quality and lifespan.

Choosing the right fragrance involves understanding personal preferences for scent families (floral, woody, citrus, oriental, etc.) and being aware of how a fragrance can change over time on the skin, known as the top, heart, and base notes.

For gifts, consider the recipient’s personality, style, and existing fragrance preferences.

Designer fragrances are typically made by fashion brands, featuring a wide range of scents often marketed to mass audiences.

Niche fragrances focus more on the artistry of perfume making and often use rare or unusual ingredients. They cater to scent enthusiasts and collectors. Celebrity fragrances are endorsed by or tied to a particular celebrity’s brand.

These terms indicate the concentration of perfume oils in a fragrance. ‘Eau de Parfum’ has a high concentration, typically 15-20%, making it long-lasting.

‘Eau de Toilette’ has a medium concentration (around 5-15%), offering a lighter scent. ‘Eau de Cologne’ has the lowest concentration, typically 2-4%, making it the most subtle.

Absolutely! Fragrance preferences can vary greatly by occasion, season, and personal style. Lighter, fresher scents (like citrus or floral notes) are typically recommended for daytime or summer use, while heavier, richer scents (like woody or oriental notes) suit colder seasons or formal evening events.

Personal style can also influence choices; for instance, a trendsetter might enjoy modern, avant-garde fragrances, while a classic style might be better paired with timeless, traditional scents. To get personalized recommendations, we invite you to contact our customer service team.

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